Tattoo Website Evaluation
This study is designed to monitor the profile of visitors to the Edinburgh Tattoo website as well as providing an evaluation of the site and its contents. The data gathered will assist in the ongoing development of the site and help ensure that it accurately reflects what attracts visitors to access our online presence.
1. How did you first find out about the Edinburgh Tattoo website?
Word of mouth
Saw it advertised
Read about it in a publication (please state which one)

Heard about it on the radio
Just surfed the net
Found it using internet search engine
Other

2. How would you rate the ease of finding the Edinburgh Tattoo webiste using a search engine?
Very easy
Quite easy
Quite hard
Very hard
3. How many times have you visited the Tattoo website?
Once
2-5 times
6-10 times
11-20 times
Over 20 times
Unsure
4. Which of the following pages from the Tattoo website have you visited?
Introduction (to the site)
Forum (post our thoughts about the Tattoo)
News and Press (press releases)
Tattoo Experience (information about the Tattoo)
Programme (show content)
Tickets (purchasing a ticket)
In and Around Edinburgh (information about Edinburgh)
Sponsors (sponsorship opportunities)
Photo Gallery (Tattoo photographs)
Tattoo Shop (gifts and souvenirs)
Directory (Scottish website links)
Corporate Hospitality (corporate entertainment)
Webcam (the Tattoo live - seasonal)
Tattoo Fact File (facts & figures)
Spirit of the Tattoo (Tattoo visitor centre)
Friends Association (supporters of the Tattoo)
0%
0%
100%

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